Why Every Entertainer Needs An EPK (Electronic Press Kit)

Being a professional at whatever you do is one thing, rather if you are a music artist, entrepreneur, and so on but being able to market your self in a way where everyone can actually see yourself is another. Just like if you were applying for a job, you would need something where jobs could see all of your previous work history, which is called your resume.

The same is expected from a professional in entertainment you need to have something where people can see all of your work and that’s called a EPK. An electronic press kit is a digital version of a promotional package that musicians and other professionals use to mail out to venues, festivals, or talent buyers.

EPKs are a digital resume like a in depth breakdown of your brand or company. It is most useful when you are introducing your brand/company to industry professionals with hopes of building brand awareness, gain clientele, land gigs or partnerships and to mostly importantly open up new partnerships and opportunities for your business. The time is now for you to create a better future for your business/brand with a official EPK.

If you are looking to develop your official EPK (electronic press Kit), I firmly recommend Entertainment Marketing Strategist, Champ Powell.

He can be contacted via email (champpowell.g2g@gmail.com) and Instagram/Twitter (@iamchamppowell)